Failure … or defeat?

Failure is not the same as defeat. Unless you allow it to be. It’s probably cliché to quote Thomas Edison, but it’s also relevant:  “I have not failed. I’ve just found 10,000 ways that won’t work.” If he’d allowed his first – or 100th, or 9,999th – failure to equal defeat, someone else would have invented the lightbulb. We are …

gljudson Self-talk

Visible doesn’t mean exposed

I was talking with a client last week who told me that her biggest challenge in being in business has to do with visibility. “I’m a private person,” she said, and went on to describe her fears of having to put too much of herself on public view in order to succeed in her business. As an introvert and a private …

gljudson Self-talk

Is it hard, or is it scary?

It seems like every article and marketing email coming into my in-box these days is playing some variant of the “it’s so hard” song. Whether they’re harping on how hard it is to do some specific thing, or how hard it is to focus on doing anything at all, it seems like “it’s hard” is the current Hot Marketing Trend. I don’t buy …

gljudson Self-talk

Don’t accept your labels – especially if you like them

Labels are tricky things. You can learn a lot about yourself from labels. Personality styles, for instance – everything from Myers-Briggs to the Enneagram and a host of others – can provide powerful insights into why you do things the way you do, what you might enjoy and excel at, and even into what’s most important for you. Personal attributes are …

gljudson Self-talk

Your Mom Was Right (and why that’s relevant)

There are things almost every mother ends up saying to her children.  We recognize these pieces of advice and instruction as amusing mom-cliches simply because they’re used so routinely.  And like most cliches, these bits of motherhood wisdom hold a certain kernel of truth. I noticed recently that many of them also apply to running a business. So whether or …

gljudson Self-talk