There’s a common belief that change is hard. I disagree. I think mostly change is uncomfortable. The human brain loves routine, habit, consistency, familiarity. Shifting away from that – creating change – means the brain has to work harder… and fundamentally, the brain prefers to be lazy. It’s a neurobiological energy-conservation thing, as I wrote about here. Leaders of change in …
Why I talk about neuroscience
Have you heard of “neurobabble”? Maybe you’ve heard of “neuroleadership,” “neuro-ethics,” “neuro-law,” and other – yes, I’ll say it – equally ridiculous terms. I talk about neuroscience as it relates to change. And I freely admit that in doing so, I over-simplify complex topics, and could reasonably be accused of jumping on the neurobabble bandwagon. (At least I don’t talk …
Your brain is lazy
Yes, your brain is lazy. Not only your brain – everyone’s brain. The brain is a greedy organ. Proportional to its weight, it gobbles up far more energy than any other organ in your body – more than your skin (yes, skin is an organ), digestive tract, lungs, and so on. So the brain prioritizes habit and routine, because that’s efficient. It …